Cultural and Creative activity
Cultural and creative activity is an important part of knowledge-based economies, and it makes a valuable contribution to Australia's economic and social wellbeing.
The Bureau of Communications, Arts and Regional Research regularly publish research on Australia's cultural and creative sectors.
Key findings
Cultural and creative activity contributed $67.4 billion to Australia's economy in 2023–24. This is a 6.6% increase from 2022–23.
The cultural and creative sector contributed 2.5% of Australia's GDP in 2023–24, which is comparable to the Rental, Hiring and Real Estate Services industry.
The largest contributors were advertising and promotion, print media and publishing, film and television and architecture services.
The Cultural and creative activity in Australia 2014–15 to 2023–24 follows an updated methodology developed in 2024 to more accurately reflect the contribution of this important activity. This research is a key action of Revive, Australia's National Cultural Policy, and will assist the government with future targeted investment.
